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Always On Advertising!
Outdoor Advertising is always "ON". While other media is turned "OFF", outdoor can reach your audience 24 hours a day. It develops frequency more efficiently than any other medium, extending the life of your campaign. Outdoor is a proven medium in the mainstream media mix. Today’s marketing strategies are driven by the consumer who is being exposed to more messages than ever before. Outdoor is about delivering impact and awareness.
No other medium can match the impact and reach against the investment.
• Be used as a stand alone launch vehicle.
• Be used in support of other media to extend the message.
• Act as a reminder medium when other activity tapers off.
• Communicate to markets that other media cannot reach.